March 6, 2023

The iconic Get Crackin’ campaign that helped Wonderful Pistachios become a household name is back. The company’s newest commercial features Spot, an agile mobile robot with a decidedly doggy name from Boston Dynamics.

Wonderful Pistachios will feature nostalgic talent alongside some of the latest trends to relaunch Get Crackin’ and celebrate the unique ways people enjoy cracking open and eating pistachios. The campaign brings irreverent humor in a new series of commercials, will set world records at the “Wonderful Pistachios Get Crackin’ Eating Championship” and encourages TikTok users to #GetCrackin.

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